Plan 04 · SEO

Found by the people already searching.

Somebody in your town is searching for exactly what you do tonight. The only question is whose name comes up.

Said plainly, up front

Nobody can promise you a ranking.

Google decides rankings, not agencies. Anyone guaranteeing a number one spot is selling weather. What can be promised is the work: the fixes, the content, the measurements, all of it visible to you. That's what this plan covers.

The work

Four steps, repeated until they compound.

  • 01 · Research

    What your clients actually type when they need you, in your town, in their words. Not what the industry calls it.

  • 02 · Fix the plumbing

    Speed, structure, titles, the map listing, the technical details search engines trip over. Most local sites lose here before content is even judged.

  • 03 · Answer real questions

    Pages that answer what clients ask before choosing a business like yours. Written to be useful, which is what search engines reward now.

  • 04 · Measure and report

    Rankings, traffic, and enquiries, reported monthly in sentences. If a page isn't earning its place, we say so and fix it.

  • 05 · Asked and answered by AI

    Clients now ask assistants like ChatGPT to recommend a business. Pages written in plain, specific language get quoted; vague ones don't.

Drag through the months

Positions move in steps, not leaps.

Month 1. Research: the words your clients actually type.

Month 2. Fix the plumbing: speed, structure, the map listing.

Month 3. Answer real questions, in your clients' own words.

Month 4. Measure and report, in sentences, not dashboards.

Month 5 onward. Asked and answered by AI, and the climb compounds.

Each step is a month of fixes and pages doing their quiet work. That's the honest shape of SEO, so it's the one we draw.

The only next step

See your demo.

SEO starts from a site worth ranking. If yours isn't, the demo shows you what one looks like.